Winning at New Product Development

The latest Make Innovation Happen event, ‘Winning at New Product Development’ will provide businesses with critical insights into the NPD process and what you can do to be more successful.


Thu, 16 Aug 2018
(0.5 days)


George Noble



Queen Margaret University
EH21 6UU



Event web source:

Event website

New Product Development (NPD) is the lifeblood of all food and drink businesses. Whether you are a new start business or an established player, getting it right can dramatically improve your chances of launching a successful product on time, on budget and into the right market. Unfortunately, many food and drink businesses fail to manage the NPD process in an effective manner and are limiting their chances of success.

Make Innovation Happen, in collaboration with Queen Margaret University, is pleased to offer this unique NPD focused event for Scottish food and drink companies.

This seminar will provide you and your company with an exciting opportunity to hear from a range of eminent speakers and gain a better understanding of the new product development process from idea generation through to product launch.

We have a great line up of fantastic speakers that will be sure to stimulate new thinking around your own NPD activities.

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