NB Distillery launch new tonic in partnership with Bon Accord

NB Distillery launch new tonic in partnership with Bon Accord

East Lothian distiller NB Gin has linked up with a historic Scottish soft drinks brand to launch a new premium tonic to complement its existing spirits range.

Date:

Tue, 07 Nov 2017

Source:

Bon Accord/East Lothian Courier

The product will be co-branded with Edinburgh-based Bon Accord, the business founded in 1909 by the Robb family in Arbroath.

The new tonic further extends the Bon Accord range, which has been brought back to life by Karen Knowles – the great, great-granddaughter of Thomas Robb – and her business partner Nathan Burrough.

Husband and wife team Steve and Viv Muir launched NB Distillery in 2013, and earlier this year secured planning consent for a new facility that will accommodate 24-hour production .

The tonic has been specially designed to complement gin as “the hero product”, and is being launched this week in the off-trade via local merchant Lockett Bros. A national roll-out is anticipated in the coming year.

Viv Muir said it contains less quinine than other tonic waters, providing a less bitter flavour throughout and a more subtle, refreshing taste.

“We know that Britain in a nation of gin lovers and there is a growing trend for speciality and premium tonic,” she said. “In response to this growth, the NB and Bon Accord tonic will not only complement our existing range, but can be enjoyed with a variety of premium spirits.

“We have a love of gin and are passionate about remaining true to its perfected process. The Bon Accord collaboration, with its rich heritage and similar ethos and values to us, is the perfect gin and tonic partnership, providing a genuine experience to consumers.”

Knowles added: “We are delighted to be partnering with NB Distillery. Our understated tonic water really enhances NB's spirit range, allowing consumers to experience the premium spirits at their best.”

See original article on East Lothian Courier.

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